Main males’s grooming model Beardo as we speak launched their new digital marketing campaign Arrival of Don Beardo that includes the most popular movie star of B-town Hrithik Roshan. The 45-seconder movie intimately highlights the traits of a real Beardo – impeccable model, assured character, and killer seems to be. Every aspirational high quality has been naturally embraced by Hrithik in his larger-than-life persona, each on-screen & off it. The marketing campaign’s opening line – “Need to play God?” units the tone for what males can count on after they groom with Beardo. Pushed by timeless unwavering model, the imaginative and prescient behind the marketing campaign is to encourage males to hone their sexiness & irresistibility by unleashing the Beardo inside.
Commenting on the marketing campaign’s launch, Sujot Malhotra, CEO of, Beardo mentioned, “Conceptualising DON Beardo’s character was a really private journey for us. We imagined him to be an epitome of every little thing we stand for – Alpha, intense, charismatic, suave, worthy, horny, somebody you look as much as, but are in awe of his energy, and he’s all the time styled to kill (properly not actually!). In easy phrases Don Beardo is a person; each man needs to be. Casting Hrithik on this marketing campaign was a aware choice as we felt he might imbibe all these qualities and painting them effortlessly on display – and we’re overwhelmed by the outcomes. We at Beardo are dedicated to celebrating males’s attractiveness & model. with the Arrival of Don Beardo, we make visualising it, an actual risk.”
Speaking about his partnership, Hrithik Roshan mentioned, “What I like probably the most in regards to the marketing campaign – ‘Don Beardo’ is that it promotes being your true self. The way you look and the way you are feeling are two key instigators to going about your each day life. The marketing campaign, in keeping with the core goal of the merchandise, is to reinforce confidence and seize the day, for your self. I consider, it’s a means for self-care, and Beardo as a model is – all about you, the individual standing in entrance of the mirror. So really feel good, look good, and got down to have a very good day!”
Additionally Learn: Hrithik Roshan sings ‘Senorita’ together with followers as he joins a Twitter thread finishing the lyrics of the tune
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