Reebok opens store at Lulu mall, Lucknow – India Retailing

The shop was inaugurated by Bollywood movie star Malaika Arora and it’s providing Reebok’s signature collections in operating, coaching, strolling and life-style

New Delhi: Sports activities footwear and attire model Reebok opened its newest retailer at Lulu Mall in Lucknow. The shop was inaugurated by Bollywood movie star Malaika Arora, the corporate introduced in a launch on Saturday.

The shop gives Reebok’s signature collections within the model’s main classes of operating, coaching, strolling and life-style. It gives an intensive choice athletic footwear, activewear, and equipment.

“This strategic enlargement is a testomony to our dedication to offer distinctive sports activities and health expertise and the best calibre of athletic footwear, attire, and equipment to the thriving youth in India,” Manoj Juneja, chief working officer, Reebok India mentioned.

The opening of the brand new retailer is a part of Reebok’s ongoing enlargement in India beneath the aegis of Aditya Birla Style and Retail Restricted (ABFRL), the discharge added.

“I’m thrilled to be part of this initiative in Lucknow. By this affiliation, I hope to encourage and empower people to prioritize their well being and health. I’m excited to share my journey, health ideas, and interact with the passionate health neighborhood in Lucknow and past,” Bollywood actor Malaika Arora mentioned.

Headquartered in Boston, MA, USA, Reebok Worldwide Ltd. is a worldwide designer, marketer and distributor of sports activities, health and life-style footwear, attire and gear. The sportswear model is part of the Genuine Manufacturers Group (ABG) and operates in India in partnership with ABFRL.

ABFRL is a part of an Indian conglomerate, The Aditya Birla Group. With a income of Rs. 12,418 crore and spanning retail house of 10.8 million sq. ft. (as on March 31, 2023), it’s a pure-play vogue powerhouse with a bouquet of vogue manufacturers and retail codecs, as per the discharge.

The Firm has a community of three,977 shops throughout roughly 33,535 multi-brand shops with 6,723 level of gross sales in department shops throughout India (as on 31 March 2023), the discharge added.

It has a repertoire of assorted manufacturers together with Louis Philippe, Van Heusen, Pantaloons, Allen Solly and Peter England, established over 25 years.

The corporate’s worldwide manufacturers portfolio contains – The Collective, Ralph Lauren, Hackett London, Ted Baker, Fred Perry, Without end 21, American Eagle, Reebok and Galeries Lafayette.

The Firm’s foray into branded ethnic put on enterprise contains manufacturers corresponding to Jaypore, Tasva and Marigold Lane. The corporate has strategic partnerships with designers Shantnu & Nikhil, Tarun Tahiliani, Sabyasachi and Home of Masaba.

As well as, to cater to the wants of digitally native shoppers, ABFRL is constructing a portfolio of digital-first manufacturers beneath its expertise led Home of D2C Manufacturers enterprise TMRW.

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